Can I Re-Publish Promotional Emails Sent by Major Retailers?

[Pelowtz]

What is the name of your state (only U.S. law)? California

I am referring to emails that advertise a sale or a coupon offer.

I want to re-publish these emails on my website and potentially make a revenue stream from my website. What possible tort do I face? The emails contain copyright verbiage at the bottom. What are the laws surrounding promotional emails and re-using them? Is it illegal to re-publish them?

 

[Zigner]

What is the name of your state (only U.S. law)? California

I am referring to emails that advertise a sale or a coupon offer.

I want to re-publish these emails on my website and potentially make a revenue stream from my website. What possible tort do I face? The emails contain copyright verbiage at the bottom. What are the laws surrounding promotional emails and re-using them? Is it illegal to re-publish them?

Contact the retailer for permission, then you have no problem.

 

[Pelowtz]

What kind of permission would I need? I assume it would be written permission. What would the document look like? Would there be a generic one on legal zoom?

 

[Zigner]

What kind of permission would I need? I assume it would be written permission. What would the document look like? Would there be a generic one on legal zoom?

They will know.

 

[Silverplum]

What kind of permission would I need? I assume it would be written permission. What would the document look like? Would there be a generic one on legal zoom?

Here's good info on the process: http://copyright.universityofcalifornia.edu/permission.html

 

[quincy]

The University of California site that Silverplum has provided a link to is a good one except for one bit of advice the University gives under their "Step Three."

On the site it states that it is a good idea, when requesting permission to use copyrighted material, to include a photocopy of the material you wish to use. I do not recommend this. It is far better to describe the copyrighted work that you wish to use. Photocopying copyrighted material infringes on the copyright holder's exclusive right to reproduce the work.

Pelowtz, what exactly does the "copyright verbiage at the bottom" of these promotional emails say?