ALawyer said:
I am not sure what the issue is, apart from the privacy and lack of permission. For that ask the head of the organization.
My response:
He's already said - -
"I called the development department about this matter, and no one is returning my calls."
and that's getting him nowhere, fast.
I think he's trying to say that he wants to claim a violation of Civil Code section 3344, but the good chaplain may wind up unemployed from the Mission if he does.
Hence, my question to him.
IAAL
California CIVIL CODE
SECTION 3344
3344. (a) Any person who knowingly uses another's name, voice,
signature, photograph, or likeness, in any manner, on or in products,
merchandise, or goods, or for purposes of advertising or selling, or
soliciting purchases of, products, merchandise, goods or services,
without such person's prior consent, or, in the case of a minor, the
prior consent of his parent or legal guardian, shall be liable for
any damages sustained by the person or persons injured as a result
thereof. In addition, in any action brought under this section, the
person who violated the section shall be liable to the injured party
or parties in an amount equal to the greater of seven hundred fifty
dollars ($750) or the actual damages suffered by him or her as a
result of the unauthorized use, and any profits from the unauthorized
use that are attributable to the use and are not taken into account
in computing the actual damages. In establishing such profits, the
injured party or parties are required to present proof only of the
gross revenue attributable to such use, and the person who violated
this section is required to prove his or her deductible expenses.
Punitive damages may also be awarded to the injured party or parties.
The prevailing party in any action under this section shall also be
entitled to attorney's fees and costs.
(b) As used in this section, "photograph" means any photograph or
photographic reproduction, still or moving, or any videotape or live
television transmission, of any person, such that the person is
readily identifiable.
(1) A person shall be deemed to be readily identifiable from a
photograph when one who views the photograph with the naked eye can
reasonably determine that the person depicted in the photograph is
the same person who is complaining of its unauthorized use.
(2) If the photograph includes more than one person so
identifiable, then the person or persons complaining of the use shall
be represented as individuals rather than solely as members of a
definable group represented in the photograph. A definable group
includes, but is not limited to, the following examples: a crowd at
any sporting event, a crowd in any street or public building, the
audience at any theatrical or stage production, a glee club, or a
baseball team.
(3) A person or persons shall be considered to be represented as
members of a definable group if they are represented in the
photograph solely as a result of being present at the time the
photograph was taken and have not been singled out as individuals in
any manner.
(c) Where a photograph or likeness of an employee of the person
using the photograph or likeness appearing in the advertisement or
other publication prepared by or in behalf of the user is only
incidental, and not essential, to the purpose of the publication in
which it appears, there shall arise a rebuttable presumption
affecting the burden of producing evidence that the failure to obtain
the consent of the employee was not a knowing use of the employee's
photograph or likeness.
(d) For purposes of this section, a use of a name, voice,
signature, photograph, or likeness in connection with any news,
public affairs, or sports broadcast or account, or any political
campaign, shall not constitute a use for which consent is required
under subdivision (a).
(e) The use of a name, voice, signature, photograph, or likeness
in a commercial medium shall not constitute a use for which consent
is required under subdivision (a) solely because the material
containing such use is commercially sponsored or contains paid
advertising. Rather it shall be a question of fact whether or not
the use of the person's name, voice, signature, photograph, or
likeness was so directly connected with the commercial sponsorship or
with the paid advertising as to constitute a use for which consent
is required under subdivision (a).
(f) Nothing in this section shall apply to the owners or employees
of any medium used for advertising, including, but not limited to,
newspapers, magazines, radio and television networks and stations,
cable television systems, billboards, and transit ads, by whom any
advertisement or solicitation in violation of this section is
published or disseminated, unless it is established that such owners
or employees had knowledge of the unauthorized use of the person's
name, voice, signature, photograph, or likeness as prohibited by this
section.
(g) The remedies provided for in this section are cumulative and
shall be in addition to any others provided for by law.