Hello, so I am wondering if this is illegal or not? I am social media marketer and I am using Instagram automation software (against their terms of service). It's used to organically grow an Instagram account. One particular growth method is called mother/slave method. Where mother is your main account and those "slaves" are multiple account that will be driving traffic to your main account. My concern is, since automation is against Instagram TOS, but I am not doing illegal activities (like scamming). So if it is not defined as a illegal by Instagram (but is against TOS) can I be sued for something like this?
Could you be sued for using an Instagram automation “bot” to perform services in violation of Instagram’s terms of use? Possibly. You certainly risk having your account terminated and, if you are a hired marketer, you risk being fired.
The reason it can be a big marketing mistake to use bots (to follow others’ accounts, to leave comments, to add emojis) is that you are leaving what should be human decisions up to non humans, and non humans can’t distinguish likeable content from objectionable content.
In other words, it is not only a violation of the terms you have agreed to (i.e., “You must not access Instagram’s private API by means other than those permitted by Instagram”), using automation software could harm the reputation of a company you’ve been charged with promoting.